What do legislatures post on YouTube? An analysis of the channels of the Brazilian capitals on the platform
This article discusses the characteristics of YouTube use within the scope of municipal legislatures, permeating questions on the subject, number of publications, types of videos, and perspective of engagement, based on the views and likes presented. To this end, 682 posts made by the 26 city counci...
| Autores: | , |
|---|---|
| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2024 |
| País: | Brasil |
| Institución: | Associação Brasileira de Pesquisadores em Comunicação e Política (Compolítica) |
| Repositorio: | Revista Compolítica |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs2.compolitica.ojsbrasil.com.br:article/678 |
| Acceso en línea: | https://revista.compolitica.org/index.php/revista/article/view/678 |
| Access Level: | acceso abierto |
| Palabra clave: | Legislação municipal YouTube Comunicação Pública Municipal Legislative Public communication |
| Sumario: | This article discusses the characteristics of YouTube use within the scope of municipal legislatures, permeating questions on the subject, number of publications, types of videos, and perspective of engagement, based on the views and likes presented. To this end, 682 posts made by the 26 city councils of Brazilian capitals, in the period of fifteen days, from June 1, 2022 to the 15th of the same month, a period containing the restrictions of the electoral period, were considered. Content analysis was used from an adapted codebook. A professionalization was noticed on the communication based on the form of the publications, with videos produced by specialized teams. Regarding content, broadcasts of lives and journalistic reports stand out, alongside committee meetings. |
|---|