INFLUENCERS OF CHRIST: evangelization on brazilian YouTube channels Fafismelo and Fabibertotti

YouTube is a social media where evangelization on the Internet grows more, where youtubers become even more relevant than traditional religious leaders, as happened with Fabiola Melo and Fabiana Bertotti. This paper investigates how the ten most viewed productions of their channels, FafisMelo and Fa...

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Detalles Bibliográficos
Autores: Martins, Allysson Viana, Rivero, Thaís Luiza
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2020
País:Brasil
Institución:Universidade Federal do Tocantins (UFT)
Repositorio:Revista Observatório
Idioma:portugués
OAI Identifier:oai:ojs.revista.uft.edu.br:article/9919
Acceso en línea:https://sistemas.uft.edu.br/periodicos/index.php/observatorio/article/view/9919
Access Level:acceso abierto
Palabra clave:YouTube
Evangelização
Youtuber
Internet
Religião
Influenciadores digitais religiosos
Evangelization
Religion
Religious digital influencers
Evangelización
Religión
Influyencers digitales religiosos
Influenceurs numériques religieux
Descripción
Sumario:YouTube is a social media where evangelization on the Internet grows more, where youtubers become even more relevant than traditional religious leaders, as happened with Fabiola Melo and Fabiana Bertotti. This paper investigates how the ten most viewed productions of their channels, FafisMelo and FabiBertotti, work with evangelization. While Fabiana always evangelizes, including quotations from the bible, and presents how a christian should act and behave in a variety of situations, especially sexual ones, Fabiola evangelizes more directly in a few videos, although often featuring christian dialects and biblical principles in your thoughts.