From netnography to segmentation for the description of the rural tourism market based on tourist experiences in Spain
| Authors: | , |
|---|---|
| Format: | article |
| Publication Date: | 2021 |
| Country: | España |
| Institution: | Universidad Politécnica de Madrid |
| Repository: | Archivo Digital UPM |
| OAI Identifier: | oai:oa.upm.es:72173 |
| Online Access: | https://oa.upm.es/72173/ |
| Access Level: | Open access |
| Keyword: | tourist experiences netnography multiple correspondence analysis (MCA) cluster analysis segmentation |
| Description not available. |