Fashion brands in the metaverse: Achievements from a marketing perspective

Bibliographic Details
Authors:	San-Miguel-Arregui, P. (Patricia)\|\|\|/items/d2b85b17-d6ad-4a2d-a7ab-2e70478cbe4a, Sadaba-Garraza, T. (Teresa)\|\|\|/items/014b4c0f-0f0c-410e-9d64-9159fdc42d86, Sayeed, N. (Narmin)\|\|\|/items/d2c3fc6f-17f1-431b-aca9-46b0f4ec0c7c
Format:	article
Publication Date:	2024
Country:	España
Institution:	Universidad de Navarra
Repository:	Dadun. Depósito Académico Digital de la Universidad de Navarra
Language:	English
OAI Identifier:	oai:dadun.unav.edu:10171/120301
Online Access:	https://hdl.handle.net/10171/120301
Access Level:	Open access
Keyword:	Metaverse Fashion brands Marketing Branding Digital

Description
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