The long road to omni-channel retailing: an assessment of channel integration levels across fashion and apparel retailers
| Authors: | , |
|---|---|
| Format: | article |
| Publication Date: | 2020 |
| Country: | España |
| Institution: | Universidad Politécnica de Madrid |
| Repository: | Archivo Digital UPM |
| OAI Identifier: | oai:oa.upm.es:78733 |
| Online Access: | https://oa.upm.es/78733/ |
| Access Level: | Open access |
| Keyword: | e-commerce cross-channel multi-channel omni-channel channel integration fashion mobile commerce |
| Description not available. |