Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach
During the last decade, the emerging market multinational enterprises (EMNEs) appeared on the world scene, increasing their presence not only in emerging countries but in most of the developed countries as well, home to most of the world’s leading multinationals. Accordingly, the International Busin...
| Author: | |
|---|---|
| Format: | doctoral thesis |
| Status: | Published version |
| Publication Date: | 2018 |
| Country: | España |
| Institution: | CBUC, CESCA |
| Repository: | TDR. Tesis Doctorales en Red |
| OAI Identifier: | oai:www.tdx.cat:10803/461449 |
| Online Access: | http://hdl.handle.net/10803/461449 |
| Access Level: | Open access |
| Keyword: | Països emergents Países emergentes BRIC countries Empreses multinacionals Multinacionales International business enterprises Empreses filials Empresas filiales Subsidiary corporations Ciències Jurídiques, Econòmiques i Socials 33 |
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Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| title |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| spellingShingle |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach Barahona Márquez, Felix Països emergents Países emergentes BRIC countries Empreses multinacionals Multinacionales International business enterprises Empreses filials Empresas filiales Subsidiary corporations Ciències Jurídiques, Econòmiques i Socials 33 |
| title_short |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| title_full |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| title_fullStr |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| title_full_unstemmed |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| title_sort |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approach |
| dc.creator.none.fl_str_mv |
Barahona Márquez, Felix |
| author |
Barahona Márquez, Felix |
| author_facet |
Barahona Márquez, Felix |
| author_role |
author |
| dc.contributor.none.fl_str_mv |
Miravitlles Matamoros, Paloma Miravitlles Matamoros, Paloma Universitat de Barcelona. Facultat d'Economia i Empresa |
| dc.subject.none.fl_str_mv |
Països emergents Países emergentes BRIC countries Empreses multinacionals Multinacionales International business enterprises Empreses filials Empresas filiales Subsidiary corporations Ciències Jurídiques, Econòmiques i Socials 33 |
| topic |
Països emergents Países emergentes BRIC countries Empreses multinacionals Multinacionales International business enterprises Empreses filials Empresas filiales Subsidiary corporations Ciències Jurídiques, Econòmiques i Socials 33 |
| description |
During the last decade, the emerging market multinational enterprises (EMNEs) appeared on the world scene, increasing their presence not only in emerging countries but in most of the developed countries as well, home to most of the world’s leading multinationals. Accordingly, the International Business literature has tried to explain their internationalization processes, as well as their motivations to invest in both emerging and developed countries. However, despite the growing interest in the phenomenon, the vast majority of publications address the issue from the headquarters’ perspective, with few studies focused on the subsidiary firm as a unit of analysis. This insufficiently addressed approach is particularly interesting because emerging market multinationals enterprises are latecomers in the international global arena and their overseas subsidiaries allocated in developed countries are usually entrusted with developing or acquiring strategic assets, such as new technological knowledge and/or management and marketing skills, to be able to compete more efficiently internationally. Hence, it is of great importance that these units achieve a good adaptation in developed countries, overcoming the difficulties associated with the existence of large institutional and cultural distance. In this context, due to the scarcity of studies examining the barriers experienced by these subsidiaries in their respective host countries, the main objective of this thesis is to progress in knowledge about the cross-institutional disadvantages faced by EMNE subsidiaries in such environments. This thesis is structured as a compendium of three different contribution connected to one another in order to make all pieces of the puzzle fit together. The second chapter, has examined the direct presence of FDI from emerging countries in Spain at both macro and micro level. The results prove that although the presence of EMNEs in Spain is an incipient phenomenon, it is showing a strong upward trend. Particularly, Spain is a prominent destination for multilatinas, which contemplate the country as a springboard to access other markets, and also for Chinese investment, that is experiencing the largest growth with more and more number of EMNEs subsidiaries setting. The third chapter explores how these firms mitigate their liability of foreignness and manage their cultural adaptation in a developed country. Based on the case study of two Chinese subsidiaries in Spain, our findings reveal that Chinese cultural values play an important role for achieving internal (within the MNE) and external legitimacy (in the host country) at the subsidiary level. The fourth chapter is focused on the analysis of the potential negative image of EMNEs caused by their liability of origin. This chapter analyses how EMNE subsidiaries in developed countries can overcome the possible discrimination suffered from their host-stakeholders. In this sense, our contribution here is the creation of an original model based on Institutional Theory that states the importance of subsidiary embeddedness, legitimacy and power of decision, in order to mitigate the liability of origin of EMNEs in European developed countries. Thus, the possession of high levels of embeddedness, both internal and external increases the level of internal and external legitimacy, respectively, which in turn, allows subsidiaries to have more autonomy and thereby, enables to overcome their liability of origin. Finally, in the chapter of conclusions we offer some interesting future research lines in order to reinforce the current knowledge of the presence of these emerging multinationals in developed countries. |
| publishDate |
2018 |
| dc.date.none.fl_str_mv |
2018 2018 2019 |
| dc.type.none.fl_str_mv |
info:eu-repo/semantics/doctoralThesis info:eu-repo/semantics/publishedVersion |
| format |
doctoralThesis |
| status_str |
publishedVersion |
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http://hdl.handle.net/10803/461449 |
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http://hdl.handle.net/10803/461449 |
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Inglés |
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Inglés |
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info:eu-repo/semantics/openAccess |
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openAccess |
| dc.format.none.fl_str_mv |
230 p. application/pdf application/pdf |
| dc.publisher.none.fl_str_mv |
Universitat de Barcelona |
| publisher.none.fl_str_mv |
Universitat de Barcelona |
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TDX (Tesis Doctorals en Xarxa) reponame:TDR. Tesis Doctorales en Red instname:CBUC, CESCA |
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CBUC, CESCA |
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TDR. Tesis Doctorales en Red |
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TDR. Tesis Doctorales en Red |
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1869421949434724352 |
| spelling |
Analysis of Emerging Market Multinationals’ subsidiaries in developed host countries: An institutional theory approachBarahona Márquez, FelixPaïsos emergentsPaíses emergentesBRIC countriesEmpreses multinacionalsMultinacionalesInternational business enterprisesEmpreses filialsEmpresas filialesSubsidiary corporationsCiències Jurídiques, Econòmiques i Socials33During the last decade, the emerging market multinational enterprises (EMNEs) appeared on the world scene, increasing their presence not only in emerging countries but in most of the developed countries as well, home to most of the world’s leading multinationals. Accordingly, the International Business literature has tried to explain their internationalization processes, as well as their motivations to invest in both emerging and developed countries. However, despite the growing interest in the phenomenon, the vast majority of publications address the issue from the headquarters’ perspective, with few studies focused on the subsidiary firm as a unit of analysis. This insufficiently addressed approach is particularly interesting because emerging market multinationals enterprises are latecomers in the international global arena and their overseas subsidiaries allocated in developed countries are usually entrusted with developing or acquiring strategic assets, such as new technological knowledge and/or management and marketing skills, to be able to compete more efficiently internationally. Hence, it is of great importance that these units achieve a good adaptation in developed countries, overcoming the difficulties associated with the existence of large institutional and cultural distance. In this context, due to the scarcity of studies examining the barriers experienced by these subsidiaries in their respective host countries, the main objective of this thesis is to progress in knowledge about the cross-institutional disadvantages faced by EMNE subsidiaries in such environments. This thesis is structured as a compendium of three different contribution connected to one another in order to make all pieces of the puzzle fit together. The second chapter, has examined the direct presence of FDI from emerging countries in Spain at both macro and micro level. The results prove that although the presence of EMNEs in Spain is an incipient phenomenon, it is showing a strong upward trend. Particularly, Spain is a prominent destination for multilatinas, which contemplate the country as a springboard to access other markets, and also for Chinese investment, that is experiencing the largest growth with more and more number of EMNEs subsidiaries setting. The third chapter explores how these firms mitigate their liability of foreignness and manage their cultural adaptation in a developed country. Based on the case study of two Chinese subsidiaries in Spain, our findings reveal that Chinese cultural values play an important role for achieving internal (within the MNE) and external legitimacy (in the host country) at the subsidiary level. The fourth chapter is focused on the analysis of the potential negative image of EMNEs caused by their liability of origin. This chapter analyses how EMNE subsidiaries in developed countries can overcome the possible discrimination suffered from their host-stakeholders. In this sense, our contribution here is the creation of an original model based on Institutional Theory that states the importance of subsidiary embeddedness, legitimacy and power of decision, in order to mitigate the liability of origin of EMNEs in European developed countries. Thus, the possession of high levels of embeddedness, both internal and external increases the level of internal and external legitimacy, respectively, which in turn, allows subsidiaries to have more autonomy and thereby, enables to overcome their liability of origin. Finally, in the chapter of conclusions we offer some interesting future research lines in order to reinforce the current knowledge of the presence of these emerging multinationals in developed countries.En la última década, las multinacionales procedentes de países emergentes han irrumpido con fuerza en el panorama internacional teniendo cada vez más presencia en los países más desarrollados de donde son originarias la ma¬yoría de multinacionales líderes del mercado mundial. Como consecuencia, el análisis de estas empresas está adquiriendo cada vez mayor importancia en el área del International Business, surgiendo así numerosos estudios que tratan de explicar diversos aspectos de sus procesos de expansión internacional. No obstante, a pesar del creciente interés sobre el fenómeno, la mayoría de publicaciones abordan la temática desde la perspectiva de la empresa matriz, siendo muy escasos los estudios centrados en la empresa filial como unidad de análisis. En este contexto, ante la escasez de estudios que examinan las barreras experimentadas por las filiales de multinacionales de países emergentes en sus respectivos países desarrollados de acogida, surge esta tesis cuyo principal objetivo es conocer más sobre la presencia física de estas empresas en tales entornos. La presente tesis se estructura como compendio de tres capítulos centrales en los cuales se desarrollan diferentes investigaciones empíricas. El capítulo 2, es un análisis descriptivo que contextualiza el fenómeno en un país desarrollado como España, examinando así la inversión directa recibida de países emergentes desde una perspectiva macroeconómica y microeconómica. Los resultados denotan que la presencia de estas empresas multinacionales en España es un fenómeno incipiente con una fuerte tendencia alcista. Además, España es un destino importante para las multilatinas, las cuales contemplan el país como un trampolín para acceder a otros mercados, y también para las inversiones chinas que están experimentando un espectacular crecimiento en los últimos años. El capítulo 3 explora como las filiales combaten las desventajas de extranjería sufridas y manejan su adaptación cultural en un país desarrollado. Concretamente, basado en un estudio de casos de dos filiales chinas en España, los resultados revelan que los valores culturales chinos juegan un rol importante para que las filiales alcancen de manera simultánea legitimidad con sus matrices y con sus agentes locales. El capítulo 4 se centra en el análisis de la potencial imagen negativa sufrida por estas filiales por el simple hecho de proceder de países emergentes con un menor desarrollo institucional. Por tanto el trabajo empírico se encamina a descubrir cómo estas filiales pueden mitigar esta posible discriminación sufrida por parte de los actores locales de países desarrollados. En este sentido, la contribución radica en la elaboración de un modelo original basado en la teoría institucional que destaca la importancia de la calidad de las relaciones, la legitimidad y la autonomía alcanzada por la filial por tal de combatir este tipo de prejuicios.Universitat de BarcelonaMiravitlles Matamoros, PalomaMiravitlles Matamoros, PalomaUniversitat de Barcelona. Facultat d'Economia i Empresa201820192018info:eu-repo/semantics/doctoralThesisinfo:eu-repo/semantics/publishedVersion230 p.application/pdfapplication/pdfhttp://hdl.handle.net/10803/461449TDX (Tesis Doctorals en Xarxa)reponame:TDR. Tesis Doctorales en Redinstname:CBUC, CESCAInglésADVERTIMENT. L'accés als continguts d'aquesta tesi doctoral i la seva utilització ha de respectar els drets de la persona autora. Pot ser utilitzada per a consulta o estudi personal, així com en activitats o materials d'investigació i docència en els termes establerts a l'art. 32 del Text Refós de la Llei de Propietat Intel·lectual (RDL 1/1996). Per altres utilitzacions es requereix l'autorització prèvia i expressa de la persona autora. En qualsevol cas, en la utilització dels seus continguts caldrà indicar de forma clara el nom i cognoms de la persona autora i el títol de la tesi doctoral. No s'autoritza la seva reproducció o altres formes d'explotació efectuades amb finalitats de lucre ni la seva comunicació pública des d'un lloc aliè al servei TDX. Tampoc s'autoritza la presentació del seu contingut en una finestra o marc aliè a TDX (framing). Aquesta reserva de drets afecta tant als continguts de la tesi com als seus resums i índexs.info:eu-repo/semantics/openAccessoai:www.tdx.cat:10803/4614492026-06-14T12:46:07Z |
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15.301629 |