Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas

This research involves an in-depth study of tourism as an economic driver in rural areas. We base it on a case study of Fruiturisme, a tourism project being developed in the small town of Aitona (Catalonia) which offers the experience of viewing fruit trees in bloom. In-depth interviews to local sta...

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Detalhes bibliográficos
Autores: Crespi Vallbona, Montserrat, Plana Farran, Manel
Formato: artículo
Estado:Versión aceptada para publicación
Fecha de publicación:2022
País:España
Recursos:Universitat de Lleida (UdL)
Repositorio:Repositori Obert UdL
OAI Identifier:oai:repositori.udl.cat:10459.1/464867
Acesso em linha:https://doi.org/10.1080/21568316.2022.2122072
https://hdl.handle.net/10459.1/464867
Access Level:acceso abierto
Palavra-chave:Tourism development
Rural entrepreneurship
Agrarian family businesses
Fruit tourism
Agritourism
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spelling Fruiturisme: The Boost of Fruit Tourism in Catalan Rural AreasCrespi Vallbona, MontserratPlana Farran, ManelTourism developmentRural entrepreneurshipAgrarian family businessesFruit tourismAgritourismThis research involves an in-depth study of tourism as an economic driver in rural areas. We base it on a case study of Fruiturisme, a tourism project being developed in the small town of Aitona (Catalonia) which offers the experience of viewing fruit trees in bloom. In-depth interviews to local stakeholders are used to collect data and highlight the characteristics that foster the development and continuity of such agrotourism projects in domestic and international markets, as well as the sustainability of agrarian family businesses. The support and developmental drive by Aitona Town Council, together with the endogenous collaboration of the entire municipality, has generated an ideal scenario in which to create this recognised tourist product . The contribution of this article is to highlight this cogovernance to implement tourism activities and to go on with this collaboration to diversify the business activity of different farms and entrepreneurship in the town.Taylor & Francis2022info:eu-repo/semantics/articleinfo:eu-repo/semantics/acceptedVersionhttps://doi.org/10.1080/21568316.2022.2122072https://hdl.handle.net/10459.1/464867reponame:Repositori Obert UdL instname:Universitat de Lleida (UdL)InglésVersió postprint del document publicat a https://doi.org/10.1080/21568316.2022.2122072Tourism Planning & Development, 2022, vol. 20, núm. 6, p. 1160-1181(c) Taylor and Francis Group, 2022info:eu-repo/semantics/openAccesshttps://creativecommons.org/licenses/by-nc/4.0/deed.caoai:repositori.udl.cat:10459.1/4648672026-06-24T12:42:17Z
dc.title.none.fl_str_mv Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
title Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
spellingShingle Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
Crespi Vallbona, Montserrat
Tourism development
Rural entrepreneurship
Agrarian family businesses
Fruit tourism
Agritourism
title_short Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
title_full Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
title_fullStr Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
title_full_unstemmed Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
title_sort Fruiturisme: The Boost of Fruit Tourism in Catalan Rural Areas
dc.creator.none.fl_str_mv Crespi Vallbona, Montserrat
Plana Farran, Manel
author Crespi Vallbona, Montserrat
author_facet Crespi Vallbona, Montserrat
Plana Farran, Manel
author_role author
author2 Plana Farran, Manel
author2_role author
dc.subject.none.fl_str_mv Tourism development
Rural entrepreneurship
Agrarian family businesses
Fruit tourism
Agritourism
topic Tourism development
Rural entrepreneurship
Agrarian family businesses
Fruit tourism
Agritourism
description This research involves an in-depth study of tourism as an economic driver in rural areas. We base it on a case study of Fruiturisme, a tourism project being developed in the small town of Aitona (Catalonia) which offers the experience of viewing fruit trees in bloom. In-depth interviews to local stakeholders are used to collect data and highlight the characteristics that foster the development and continuity of such agrotourism projects in domestic and international markets, as well as the sustainability of agrarian family businesses. The support and developmental drive by Aitona Town Council, together with the endogenous collaboration of the entire municipality, has generated an ideal scenario in which to create this recognised tourist product . The contribution of this article is to highlight this cogovernance to implement tourism activities and to go on with this collaboration to diversify the business activity of different farms and entrepreneurship in the town.
publishDate 2022
dc.date.none.fl_str_mv 2022
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/acceptedVersion
format article
status_str acceptedVersion
dc.identifier.none.fl_str_mv https://doi.org/10.1080/21568316.2022.2122072
https://hdl.handle.net/10459.1/464867
url https://doi.org/10.1080/21568316.2022.2122072
https://hdl.handle.net/10459.1/464867
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv Versió postprint del document publicat a https://doi.org/10.1080/21568316.2022.2122072
Tourism Planning & Development, 2022, vol. 20, núm. 6, p. 1160-1181
dc.rights.none.fl_str_mv (c) Taylor and Francis Group, 2022
info:eu-repo/semantics/openAccess
https://creativecommons.org/licenses/by-nc/4.0/deed.ca
rights_invalid_str_mv (c) Taylor and Francis Group, 2022
https://creativecommons.org/licenses/by-nc/4.0/deed.ca
eu_rights_str_mv openAccess
dc.publisher.none.fl_str_mv Taylor & Francis
publisher.none.fl_str_mv Taylor & Francis
dc.source.none.fl_str_mv reponame:Repositori Obert UdL
instname:Universitat de Lleida (UdL)
instname_str Universitat de Lleida (UdL)
reponame_str Repositori Obert UdL
collection Repositori Obert UdL
repository.name.fl_str_mv
repository.mail.fl_str_mv
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