Historical Vogue covers as a space for the relationship between art and advertising through fashion

The ability to inspire the fashion of the environment that surrounds it, as a science of study, as a discipline and from a psychological and sociological point of view, is not usually questioned. In this sense, the question arises about its capacity for artistic creation. Sometimes the artistic disc...

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Autores: Jiménez-Marín, Gloria, González Ariza, Irene, Bellido-Pérez, Elena
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2021
País:España
Institución:Universidad de Sevilla (US)
Repositorio:idUS. Depósito de Investigación de la Universidad de Sevilla
OAI Identifier:oai:idus.us.es:11441/131415
Acceso en línea:https://hdl.handle.net/11441/131415
https://doi.org/10.12795/RiCH.2021.i17.06
Access Level:acceso abierto
Palabra clave:Advertising
Art
Covers
Fashion
Historical
Intertextuality
Vogue
Arte
Histórico
Intertextualidad
Moda
Portadas
Publicidad
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spelling Historical Vogue covers as a space for the relationship between art and advertising through fashionLas portadas históricas de Vogue como espacio de relación entre el arte y la publicidad a través de la modaJiménez-Marín, GloriaGonzález Ariza, IreneBellido-Pérez, ElenaAdvertisingArtCoversFashionHistoricalIntertextualityVogueArteHistóricoIntertextualidadModaPortadasPublicidadThe ability to inspire the fashion of the environment that surrounds it, as a science of study, as a discipline and from a psychological and sociological point of view, is not usually questioned. In this sense, the question arises about its capacity for artistic creation. Sometimes the artistic discipline is influenced by fashion and vice versa, contaminating both discourses. The present text starts from a deep analysis of the notions of art, fashion and advertising, pursuing the objective of knowing the limits that separate the general and specific characteristics of an advertising event, such as fashion shows, and those of an artistic act, from a business point of view, in the first case, and from an aesthetic point of view, in the second. To this end, a combined analysis methodology is applied, by means of a quantitative and qualitative study, in which we use a methodological triangulation of the artistic past of the magazine Vogue and the relations that have arisen thanks to the work of certain visual artists who left their mark on the covers of the magazine. The results show the intertextual relations and interrelations between the disciplines.La capacidad de inspirar la moda del entorno que le rodea, como ciencia de estudio, como disciplina y desde un punto de vista psicológico y sociológico, no suele cuestionarse. En este sentido, surge la pregunta sobre su capacidad de creación artística. En ocasiones, la disciplina artística se ve influenciada por la moda y viceversa, contaminando ambos discursos. El presente texto parte de un análisis profundo de las nociones de arte, moda y publicidad, persiguiendo el objetivo de conocer los límites que separan las características generales y específicas de un evento publicitario, como son los desfiles de moda, y las de un acto artístico, desde un punto de vista empresarial, en el primer caso, y desde un punto de vista estético, en el segundo. Para ello, se aplica una metodología de análisis combinada, mediante un estudio cuantitativo y cualitativo, en el que se utiliza una triangulación metodológica del pasado artístico de la revista Vogue y las relaciones surgidas gracias al trabajo de determinados artistas plásticos que dejaron su huella en las portadas de la revista. Los resultados muestran las relaciones intertextuales y las interrelaciones entre las disciplinas.Universidad de SevillaComunicación Audiovisual y Publicidad2021info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://hdl.handle.net/11441/131415https://doi.org/10.12795/RiCH.2021.i17.06reponame:idUS. Depósito de Investigación de la Universidad de Sevillainstname:Universidad de Sevilla (US)InglésRIHC : Revista Internacional de Historia de la Comunicación, 17, 104-134.https://revistascientificas.us.es/index.php/RiHC/article/view/18099info:eu-repo/semantics/openAccessoai:idus.us.es:11441/1314152026-06-17T12:51:07Z
dc.title.none.fl_str_mv Historical Vogue covers as a space for the relationship between art and advertising through fashion
Las portadas históricas de Vogue como espacio de relación entre el arte y la publicidad a través de la moda
title Historical Vogue covers as a space for the relationship between art and advertising through fashion
spellingShingle Historical Vogue covers as a space for the relationship between art and advertising through fashion
Jiménez-Marín, Gloria
Advertising
Art
Covers
Fashion
Historical
Intertextuality
Vogue
Arte
Histórico
Intertextualidad
Moda
Portadas
Publicidad
title_short Historical Vogue covers as a space for the relationship between art and advertising through fashion
title_full Historical Vogue covers as a space for the relationship between art and advertising through fashion
title_fullStr Historical Vogue covers as a space for the relationship between art and advertising through fashion
title_full_unstemmed Historical Vogue covers as a space for the relationship between art and advertising through fashion
title_sort Historical Vogue covers as a space for the relationship between art and advertising through fashion
dc.creator.none.fl_str_mv Jiménez-Marín, Gloria
González Ariza, Irene
Bellido-Pérez, Elena
author Jiménez-Marín, Gloria
author_facet Jiménez-Marín, Gloria
González Ariza, Irene
Bellido-Pérez, Elena
author_role author
author2 González Ariza, Irene
Bellido-Pérez, Elena
author2_role author
author
dc.contributor.none.fl_str_mv Comunicación Audiovisual y Publicidad
dc.subject.none.fl_str_mv Advertising
Art
Covers
Fashion
Historical
Intertextuality
Vogue
Arte
Histórico
Intertextualidad
Moda
Portadas
Publicidad
topic Advertising
Art
Covers
Fashion
Historical
Intertextuality
Vogue
Arte
Histórico
Intertextualidad
Moda
Portadas
Publicidad
description The ability to inspire the fashion of the environment that surrounds it, as a science of study, as a discipline and from a psychological and sociological point of view, is not usually questioned. In this sense, the question arises about its capacity for artistic creation. Sometimes the artistic discipline is influenced by fashion and vice versa, contaminating both discourses. The present text starts from a deep analysis of the notions of art, fashion and advertising, pursuing the objective of knowing the limits that separate the general and specific characteristics of an advertising event, such as fashion shows, and those of an artistic act, from a business point of view, in the first case, and from an aesthetic point of view, in the second. To this end, a combined analysis methodology is applied, by means of a quantitative and qualitative study, in which we use a methodological triangulation of the artistic past of the magazine Vogue and the relations that have arisen thanks to the work of certain visual artists who left their mark on the covers of the magazine. The results show the intertextual relations and interrelations between the disciplines.
publishDate 2021
dc.date.none.fl_str_mv 2021
dc.type.none.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.none.fl_str_mv https://hdl.handle.net/11441/131415
https://doi.org/10.12795/RiCH.2021.i17.06
url https://hdl.handle.net/11441/131415
https://doi.org/10.12795/RiCH.2021.i17.06
dc.language.none.fl_str_mv Inglés
language_invalid_str_mv Inglés
dc.relation.none.fl_str_mv RIHC : Revista Internacional de Historia de la Comunicación, 17, 104-134.
https://revistascientificas.us.es/index.php/RiHC/article/view/18099
dc.rights.none.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Universidad de Sevilla
publisher.none.fl_str_mv Universidad de Sevilla
dc.source.none.fl_str_mv reponame:idUS. Depósito de Investigación de la Universidad de Sevilla
instname:Universidad de Sevilla (US)
instname_str Universidad de Sevilla (US)
reponame_str idUS. Depósito de Investigación de la Universidad de Sevilla
collection idUS. Depósito de Investigación de la Universidad de Sevilla
repository.name.fl_str_mv
repository.mail.fl_str_mv
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