Espíritu Innovador Del Emprendedor Como Estrategia De Competitividad

The purpose of this article is to show how the innovative spirit of the entrepreneur is a key strategy of business competitiveness that will allow sustainable growth is small and medium enterprises knownas Mipymes. Thus achieving economic progress and job creation in the country. In that context, a...

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Detalhes bibliográficos
Autores: Alaña Castillo, Tania Patricia, Gonzaga Añazco, Sandy Jahaira, González Ordóñez, Andreina Inéz
Tipo de documento: artigo
Estado:Versão publicada
Data de publicação:2017
País:Ecuador
Recursos:Universidad Internacional del Ecuador
Repositório:Repositorio Universidad Internacional del Ecuador
OAI Identifier:oai:repositorio.uide.edu.ec:37000/3494
Acesso em linha:https://doi.org/10.33890/innova.v2.n8.1.2017.387
https://repositorio.uide.edu.ec/handle/37000/3494
Access Level:Acceso aberto
Palavra-chave:Espíritu Innovador, Emprendimiento, Competitividad, Empresa
Innovative Spirit, Entrepreneurship, Competitiveness, Company.
Descrição
Resumo:The purpose of this article is to show how the innovative spirit of the entrepreneur is a key strategy of business competitiveness that will allow sustainable growth is small and medium enterprises knownas Mipymes. Thus achieving economic progress and job creation in the country. In that context, a key element of innovation is the entrepreneur entrepreneur entrepreneur, being the person who will perform within the organizational environment innovations in products and/ or services, whether new or existing. Therefore, the following questions arise: ¿Will the innovative spirit allow business development?¿Is entrepreneurship a business competitiveness strategy? ¿How do microentrepreneurs achieve competitiveness throught entrepreneurship?, We can conclude that the entrepreneur with an innovative spirit will drive value creation through motivation, knowledge, creativity, technology and of course innovation that will drive it to create social, economic and business projects among others, generating profitabilityfor companies and To the state.This document considers the components of an entrepreneurial life in the business environment in which it is developed and analyzed as it influences the entrepreneurial spirit of the entrepreneur.