Desarrollo de Fintech Tarjeta de Crédito Digital
The development of the Fintech Digital Credit Card allows the financial ecosystem of Ecuador to have a new financial product that seeks to boost consumption on digital platforms and the customer benefits from receiving their credit card through an online application, with accessibility in the means...
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| Tipo de documento: | dissertação |
| Estado: | Versão publicada |
| Data de publicação: | 2022 |
| País: | Ecuador |
| Recursos: | Universidad San Francisco de Quito |
| Repositório: | Repositorio Universidad San Francisco de Quito |
| Idioma: | espanhol |
| OAI Identifier: | oai:repositorio.usfq.edu.ec:23000/12292 |
| Acesso em linha: | http://repositorio.usfq.edu.ec/handle/23000/12292 |
| Access Level: | Acceso aberto |
| Palavra-chave: | Servicios financieros - Administración - Tesis y disertaciones académicas. Servicios financieros - Tarjetas de crédito. Ciencias sociales Banca |
| Resumo: | The development of the Fintech Digital Credit Card allows the financial ecosystem of Ecuador to have a new financial product that seeks to boost consumption on digital platforms and the customer benefits from receiving their credit card through an online application, with accessibility in the means of payment and breadth of rewards. The main Visa and Mastercard credit card franchises promote the development of digital products considering that the current consumer market demands attractive and innovative digital applications for this type of consumer. Therefore, the digital credit card will facilitate the delivery time for issuing financial institutions and will benefit customers who need to mark a credit history with their first digital credit card.. |
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