Desarrollo de Fintech Tarjeta de Crédito Digital

The development of the Fintech Digital Credit Card allows the financial ecosystem of Ecuador to have a new financial product that seeks to boost consumption on digital platforms and the customer benefits from receiving their credit card through an online application, with accessibility in the means...

ver descrição completa

Detalhes bibliográficos
Autor: Llano Robayo, Andrés Sebastián
Tipo de documento: dissertação
Estado:Versão publicada
Data de publicação:2022
País:Ecuador
Recursos:Universidad San Francisco de Quito
Repositório:Repositorio Universidad San Francisco de Quito
Idioma:espanhol
OAI Identifier:oai:repositorio.usfq.edu.ec:23000/12292
Acesso em linha:http://repositorio.usfq.edu.ec/handle/23000/12292
Access Level:Acceso aberto
Palavra-chave:Servicios financieros - Administración - Tesis y disertaciones académicas.
Servicios financieros - Tarjetas de crédito.
Ciencias sociales
Banca
Descrição
Resumo:The development of the Fintech Digital Credit Card allows the financial ecosystem of Ecuador to have a new financial product that seeks to boost consumption on digital platforms and the customer benefits from receiving their credit card through an online application, with accessibility in the means of payment and breadth of rewards. The main Visa and Mastercard credit card franchises promote the development of digital products considering that the current consumer market demands attractive and innovative digital applications for this type of consumer. Therefore, the digital credit card will facilitate the delivery time for issuing financial institutions and will benefit customers who need to mark a credit history with their first digital credit card..