Interatividade: um conceito além da internet

Understand the concepts of interactivity in their levels and uses, as well as how it has been used by many authors is the mainspring of this article. Besides the exchange of information, interactivity provides interacting, people involved in the communication process, a new possibility: the output o...

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Detalhes bibliográficos
Autores: Gobbi, Maria Cristina [UNESP], Bernardini, Gleice [UNESP]
Formato: artículo
Estado:Versión publicada
Fecha de publicación:2013
País:Brasil
Recursos:Universidade Estadual Paulista (UNESP)
Repositorio:Repositório Institucional da UNESP
Idioma:portugués
OAI Identifier:oai:repositorio.unesp.br:11449/135217
Acesso em linha:http://www.revistageminis.ufscar.br/index.php/geminis/article/view/143
http://hdl.handle.net/11449/135217
Access Level:acceso abierto
Palavra-chave:Interactivity
Internet
Digital TV
Communication
Interatividade
TV digital
Comunicação
Descrição
Resumo:Understand the concepts of interactivity in their levels and uses, as well as how it has been used by many authors is the mainspring of this article. Besides the exchange of information, interactivity provides interacting, people involved in the communication process, a new possibility: the output of your comfort zone, or just the receiving of content, opening the door to the production process. So-called receptors, through interactivity, leave their passive role in the production and consumption of information, by also producing. The different levels of interactivity, of greater or lesser degree, depending on the type of action will be reviewed here in its area of application, whether on the internet or digital TV. Through a literature review, we seek to set this interactivity in communication scenario.