Cumulative learning as an innovation source: the case of a large company in the cosmetics, toiletry and fragrance industry in Brazil

Objective of the study: To identify and analyze the evidence of the learning processes such as “learn by doing”, “learn by usage” and “learn by interacting” as a source of innovation in a large company in the Cosmetics, Toiletry and Fragrance Industry (CTF) within Brazil.Methodology/approach: A qual...

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Detalles Bibliográficos
Autores: Garcia, Marcio, Pamplona, João Batista, Silveira, Marco Antonio Pinheiro da
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2022
País:Brasil
Institución:Universidade Nove de Julho (UNINOVE)
Repositorio:International Journal of Innovation (São Paulo)
Idioma:inglés
OAI Identifier:oai:ojs.periodicos.uninove.br:article/21015
Acceso en línea:https://periodicos.uninove.br/innovation/article/view/21015
Access Level:acceso abierto
Palabra clave:Cumulative learning
Innovation
Neo-Schumpeterian theory
Cosmetics
Toiletry and Fragrance Industry (CTF) in Brazil.
Aprendizaje acumulativo
Innovación
Teoría neoschumpteriana
Sector de la Higiene Personal
Perfumería y Cosméticos (HPPC) en Brasil.
Aprendizagem cumulativa
Inovação
Teoria neoschumpteriana
Setor de higiene pessoal
Perfumaria e cosméticos (HPPC) no Brasil.
Descripción
Sumario:Objective of the study: To identify and analyze the evidence of the learning processes such as “learn by doing”, “learn by usage” and “learn by interacting” as a source of innovation in a large company in the Cosmetics, Toiletry and Fragrance Industry (CTF) within Brazil.Methodology/approach: A qualitative study was carried out, using a data collection procedure based on interviews with employees of a large company in the CTF industry within Brazil.Originality/Relevance: A company that seeks innovation is not restricted solely by Research and Development (R&D), but must also consider, as a source of innovation, the continuous learning by its internal and external environment which provides it with a tacit knowledge that differentiates it from its competitors. Despite the CTF sector being one of the most important in the world, with Brazil being one of its biggest players, there is a lack of published articles for this sector, which address the issues of the learning process as a source of innovation.Main results: The results show the existence of the learning process as a source of innovation in formal and informal routines, especially for “learning by interacting”, in generating pioneering innovations in the selected company.Theoretical/methodological contributions: Discuss and demonstrate the role of cumulative learning as a source of innovation for companies.Social contributions / for management: It is hoped that this study will motivate future studies in the pursuit to highlight the role of cumulative learning in generating innovation in companies.