Is advertising teaching a thing of artists or thinkers?
In this article the author approaches the issue of how Advertising should be taught nowadays, wandering whether there is still a place for the artist-teacher in it.
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2008 |
| País: | Brasil |
| Institución: | Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS) |
| Repositorio: | Revista FAMECOS: Mídia cultura e tecnologia |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.revistaseletronicas.pucrs.br:article/3109 |
| Acceso en línea: | https://revistaseletronicas.pucrs.br/revistafamecos/article/view/3109 |
| Access Level: | acceso abierto |
| Palabra clave: | Advertising education methods Métodos publicidade ensino Publicidade |
| Sumario: | In this article the author approaches the issue of how Advertising should be taught nowadays, wandering whether there is still a place for the artist-teacher in it. |
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