Media proselytism and the basis of the refusal to the Universal Church: a case study
In this article, I propose an analysis of the Universal Church of the Kingdom of God’s media, with focus on the exam of the reception of it contents by “potential converted” ones. Based on a case study, I have the objective of understanding how the people that do not attend to the Universal Church a...
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| Tipo de recurso: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2009 |
| País: | Brasil |
| Institución: | Universidade Estadual de Campinas (UNICAMP) |
| Repositorio: | Ciencias Sociales y Religión (Online) |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.periodicos.sbu.unicamp.br:article/8669539 |
| Acceso en línea: | https://periodicos.sbu.unicamp.br/ojs/index.php/csr/article/view/8669539 |
| Access Level: | acceso abierto |
| Palabra clave: | Iglesia Universal Medios evangélicos Recepción Proselitismo Igreja Universal Mídia evangélica Recepção Universal Church of the Kingdom of God Evangelical media Reception Proselytism |
| Sumario: | In this article, I propose an analysis of the Universal Church of the Kingdom of God’s media, with focus on the exam of the reception of it contents by “potential converted” ones. Based on a case study, I have the objective of understanding how the people that do not attend to the Universal Church appropriate to themselves the religious programs broadcasted by the denomination. It will be observed the negotiations that take place from the proselytist massage and the questions involved in the refusal of adhesion to the church. |
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