Dráuzio Varella e Atila Iamarino: uma análise dos canais do YouTube dos influenciadores digitais como fontes de informação na pandemia da Covid-19: Dráuzio Varella and Atila Iamarino: an analysis of the YouTube channels of digital influencers as sources of information in the COVID-19 pandemic

Amid controversies surrounding the COVID-19 pandemic, the citizen was faced with the challenge of seeking reliable information about the new coronavirus. This article discusses the content produced about the disease and its repercussions on the YouTube channels of Dráuzio Varella and Atila Iamarino....

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Detalles Bibliográficos
Autores: Robalinho, Marcelo, Borges, Sheila, Pádua, Adriano
Tipo de recurso: artículo
Estado:Versión publicada
Fecha de publicación:2020
País:Brasil
Institución:Universidade Municipal de São Caetano do Sul (USCS)
Repositorio:Comunicação & Inovação
Idioma:portugués
OAI Identifier:oai:ojs2.seer.uscs.edu.br:article/7298
Acceso en línea:http://seer.uscs.edu.br/index.php/revista_comunicacao_inovacao/article/view/7298
Access Level:acceso abierto
Palabra clave:covid-19
influenciador digital
YouTube
COVID-19, digital influencers, YouTube.
COVID-19
digital influencers
YotuTube
Descripción
Sumario:Amid controversies surrounding the COVID-19 pandemic, the citizen was faced with the challenge of seeking reliable information about the new coronavirus. This article discusses the content produced about the disease and its repercussions on the YouTube channels of Dráuzio Varella and Atila Iamarino. We analyzed the social phenomenon of these digital influencers, considering the epidemiological evolution. The results indicated that health and science experts gained more visibility in tackling disinformation, becoming more popular influencers and revealing new trends in the dissemination of information on epidemics.