The music video in an environment of media convergence: regimes of meaning and interaction
The article discusses the changes in the relations between communicationand forms of consumption of the video formats guided by new interactivecontent and enabled by the digital technologies of contemporary medias. In light of sociosemiotics by Eric Landowski, regimes of meaning and interaction in t...
| Autores: | , |
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| Formato: | artículo |
| Estado: | Versión publicada |
| Fecha de publicación: | 2014 |
| País: | Brasil |
| Recursos: | Escola Superior de Propaganda e Marketing (ESPM) |
| Repositorio: | Comunicação, Mídia e Consumo (Online) |
| Idioma: | portugués |
| OAI Identifier: | oai:ojs.revistacmc.espm.br:article/325 |
| Acesso em linha: | https://revistacmc.espm.br/revistacmc/article/view/325 |
| Access Level: | acceso abierto |
| Palavra-chave: | Music video Convergence Interaction Mobile devices Semiotics Videoclip La convergencia La interacción Los dispositivos móviles La semiótica Videoclipe Convergência Interação Dispositivos móveis Semiótica |
| Resumo: | The article discusses the changes in the relations between communicationand forms of consumption of the video formats guided by new interactivecontent and enabled by the digital technologies of contemporary medias. In light of sociosemiotics by Eric Landowski, regimes of meaning and interaction in the fruition process present in the music video The Time/Dirty Bit, of Black Eyed Peas, and the respective application for mobile devices BEP 360 are discussed. |
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