Worker Engagement and Entrenchment in the Gig Economy: Interactions between Life and Work Foci

This article aims to understand how the multiple focuses of commitment and entrenchment are configured and interact with each other in the context of the Gig Economy. Through qualitative and exploratory research, semi-structured interviews were conducted with 30 app drivers in Brazil. The findings i...

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Detalhes bibliográficos
Autores: Queiroz, Giselle Cavalcante, Rodrigues, Ana Carolina de Aguiar, Moscon, Daniela Campos Bahia, Tessarini Junior, Geraldo
Tipo de documento: artigo
Estado:Versão publicada
Data de publicação:2025
País:Brasil
Recursos:Universidade de Fortaleza (UNIFOR)
Repositório:Revista Ciências Administrativas (Fortaleza. Online)
Idioma:português
OAI Identifier:oai:ojs3.ojs.unifor.br:article/15252
Acesso em linha:https://ojs.unifor.br/rca/article/view/15252
Access Level:Acceso aberto
Palavra-chave:comprometimento
entrincheiramento
gig economy
comprometimiento
atrincheramiento
commitment
entrenchment
Descrição
Resumo:This article aims to understand how the multiple focuses of commitment and entrenchment are configured and interact with each other in the context of the Gig Economy. Through qualitative and exploratory research, semi-structured interviews were conducted with 30 app drivers in Brazil. The findings indicated that workers replace the traditional organization with a set of foci of commitment and entrenchment with work, family, friends, and others. There are synergy interactions and commitment conflicts, highlighting three profiles of commitment systems, which were divided by the existence/absence of work-life conflict. In the case of entrenchment, hierarchies, and synergies were also found. As a contribution, the research presents the methodological operationalization for the analysis of commitment systems, a theory that is still recent and that demands methodological construction for measurement.