Graphic design as a university discipline in Argentina, 1958-1985

This article aims to reconstruct the emergence and consolidation of graphic design as a university discipline in Argentina. It is a process that started in the late 1950s and has intersected with various important historical moments—for instance, the early dialogue between Max Bill and Argentinean a...

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Bibliographic Details
Author: Devalle, Veronica Estela
Format: article
Status:Published version
Publication Date:2016
Country:Argentina
Institution:Consejo Nacional de Investigaciones Científicas y Técnicas
Repository:CONICET Digital (CONICET)
Language:English
OAI Identifier:oai:ri.conicet.gov.ar:11336/84727
Online Access:http://hdl.handle.net/11336/84727
Access Level:Open access
Keyword:UNIVERSITY
DISCIPLINE
GRAPHIC DESIGN
ARGENTINA
https://purl.org/becyt/ford/6.5
https://purl.org/becyt/ford/6
Description
Summary:This article aims to reconstruct the emergence and consolidation of graphic design as a university discipline in Argentina. It is a process that started in the late 1950s and has intersected with various important historical moments—for instance, the early dialogue between Max Bill and Argentinean avant-garde artists, such as Alfredo Hlito and Tomás Maldonado in the immediate postwar period Also instrumental in the process were the networks between Brazilian modernism -especially from Rio de Janeiro and São Paulo- and avant-garde artists from Montevideo and Buenos Aires, as well as the gradual arrival of what is known as the Modern Movement in the practice of architecture and in its teaching in universities.