Martín Herrán, G., & Sigué, S. (2020). Manufacturer defensive and offensive advertising in competing distribution channels.
Citação norma ChicagoMartín Herrán, Guiomar, e Simon-Pierre Sigué. Manufacturer Defensive and Offensive Advertising in Competing Distribution Channels. 2020.
Citação norma MLAMartín Herrán, Guiomar, e Simon-Pierre Sigué. Manufacturer Defensive and Offensive Advertising in Competing Distribution Channels. 2020.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.