APA Citation

Lopes, E. L., & Hernandez, J. M. C. (2013). Brand extension strategy perception in commercial establishments: What’s the best name for a store?

Chicago Style Citation

Lopes, Evandro Luiz, and José Mauro Costa Hernandez. Brand Extension Strategy Perception in Commercial Establishments: What’s the Best Name for a Store? 2013.

MLA Citation

Lopes, Evandro Luiz, and José Mauro Costa Hernandez. Brand Extension Strategy Perception in Commercial Establishments: What’s the Best Name for a Store? 2013.

Warning: These citations may not always be 100% accurate.